Qatar Airways is including a festive contact to its ground-breaking AI-powered ‘Qatar Airways Journey’ marketing campaign. In a global-first for airline advertising and marketing, this immersive expertise now gives holiday-centric moments, together with an elf, snowman, gingerbread, and cheerful characters, inviting individuals to star of their personalised holiday-themed Qatar Airways movie.
Customers can create and share distinctive, festive-themed face-swap creations, offering a enjoyable and interactive layer to the marketing campaign, and inspiring customers to have interaction and share. Merely spot the festive characters in a couple of choose scenes, star in their very own journey and discover a hidden reward in QVerse as soon as their video is created.
To interact audiences additional, Qatar Airways is introducing a giveaway the place individuals can win two Enterprise Class tickets by creating and sharing their AI-generated festive movies. Audiences are inspired to go to the marketing campaign microsite at ai.flyqatar.com, generate their customized vacation journey, and share it on Instagram or TikTok with the hashtag #QatarAirwaysAdventure and tag @qatarairways. Members have the possibility to create, share, and win whereas entering into their starring function with Qatar Airways.
Qatar Airways Senior Vice President of World Advertising and marketing & Company Communications, Babar Rahman, mentioned: “The vacations are a time for connection, and we’re thrilled to carry the magic of journey and celebration collectively via our AI Journey marketing campaign. This festive twist reinforces Qatar Airways’ innovation in creating distinctive, memorable experiences for our clients globally.”